Today I'm going to share with you one of the simplest email marketing secrets to build a buyer's list who will buy from you over and over again.
If you're struggling making money off of your email list this will help you.
Email Marketing Secrets: Talk Radio
One of the biggest email marketing secrets I learned came from Ben Settle.
He's one of my favorite email marketers. If you're not on his list, you need to be.
You can subscribe to his list HERE.
I was listening to an interview he gave to Michael Senhoff about the secret to creating a buyer's audience.
Ben treats his list like he were a talk radio host.
People love listening to talk radio. The most diehard fans tune in every day.
The host is on for at least 2-3 hours a day 5 days a week where there is a topic and people call in to discuss.
The talk show host will often share personal stories or experiences along the way.
In so doing they built a bond with their audience.
The audience became their tribe.
And if enough people tuned in, it would become a cash cow.
How?
All the talk show host had to do was say "this segment is brought to you by", and then they would mention the product and a personal story of how they used the product.
Email Marketing Secrets: The Howard Stern Effect
Consider Howard Stern, the original shock jock.
Whether they loved him or hated him, they tuned into droves.
Why?
Check out this movie clip from his movie Private Parts.
Did you catch that?
People tuned in because they couldn't wait to hear what he would say next.
That's one of the biggest email marketing secrets I learned from Ben Settle.
When you email your audience every day and giving them valuable content they look forward to reading your email the next day.
And when you recommend a product, people would buy it.
You're no longer selling, you're a trusted friend sharing something that will help them.
So start viewing your list like you were a talk show host and watch your results change.
More Resources for You
My Lead System Pro - Learn More Here
My Lead System Pro (MLSP) gives you a tools suite to build your business - lead capture pages, Customer Relationship Manager (CRM), and custom made lead magnets to give away to build your list.
They also teach marketing specifically on lead generation strategies. Their community and support is top notch.
You can get a 30 day Test Drive of the community for $1.
Aweber - Learn More Here
One of the MUST HAVE tools every online marketer needs is an autoresponder. An autoresponder allows you to collect email addresses and to email them regularly. It is a huge time saver.
Aweber is the industry standard and integrates with most funnel software programs including My Lead System Pro (MLSP), ClickFunnels, and Lead Pages. I've used Aweber since 2010 because the software is easy to use and customer support is top notch, including 24 hour online chat.
Twist Your List - Learn More Here
This is one of the best email marketing courses for home business owners created by a single stay-at-home-mom of 2. In this course you'll learn different ways to write emails to your list that will get them to WANT to buy your product, service, or join your opportunity.
Social media networks change their platforms constantly, and you need to have an insurance policy to communicate with your audience and leads outside of social media.
As a matter of fact, this course will teach you that you don't need a big list to make money. The creator of this course was able to generate over $1,000.000 in affiliate commissions with a list of less than 4,500 subscribers.
Did this help you? If so, please leave a comment and share on Facebook.
Email: drlisa@drlisamthompson.com
Follow Me on Facebook: facebook.com/DrLisaMThompson
Need extra help growing your business? Book your strategy session here where I help people every day.
P.S. Want to learn how to get free leads for life? I Recommend You Start by Clicking Here.