Did you know you can get paid to prospect?
There's a hidden order that all the top earners use to get people to pay YOU to prospect them even if they say "NO" to joining your business.
Get excited because you're going to learn the exact steps that will help you go from struggling into cashflow with ease!
The Hidden Order to Get Paid to Prospect
The other night my good friend, mentor, and 22 year home business industry vet Diane Hochman did a training for the My Lead System Pro (MLSP) community where she shared the secret to get paid to prospect.
Diane went from broke housewife with $40,000 in debt to making $1.5 million in affiliate commissions in one program.
The reason she has so much success is she mastered how to get people to pay her to prospect them.
She shared the most successful funnels of the most successful leaders and influencers, affiliate marketers, and network marketers.
All 3 categories shared this hidden order that allows them to get paid to prospect people.
This hidden order in rooted in direct response marketing and involves 3 simple steps.
I highly suggest that you watch this video because she explains it better than I do.
Below I will give you thigh highlights from the video.
Get Paid to Prospect Step 1: Offer Something of Value
The first step to get people to pay you to prospect them is to get their permission.
What you do is you offer them a lead magnet, which is something of value that will help your prospect get an immediate result.
It doesn't need to be a BIG result.
Just a result that will help them moving in the right direction to solving their biggest problem.
The lead magnet will come in the form of a PDF, cheat sheet, video, or audio format.
In order for your prospect to get the lead magnet, they have to give you their contact information, namely their email address.
When they give you their email address they are giving you permission to prospect them via email.
Get Paid to Prospect Step 2: Offer a Small Ticket Item to Subscribers
Once they've subscribed to your email list, the second step to get paid to prospect is to offer a small ticket item for them to purchase on the next page of the lead funnel.
This is a product under $50, which would be the next logical step for your prospect to buy.
For example, let's say you offered a PDF ebook as your lead magnet.
A low ticket item would be offering an audio and video version of the lead magnet for $27.
This is very powerful because you're now conditioning people to buy from you.
If you get a prospect to buy from you once, they will buy from you again.
If you're in network marketing, a low ticket item could be purchasing a product or product sample that would help them lose weight and they get a $10 off coupon.
You'll notice that a certain percentage of people will buy your low ticket item.
This will help you create that immediate cashflow.
Get Paid to Prospect Step 3: Exposure to Opportunity
The final step to get paid to prospect is to expose the right people to your opportunity, coaching, or other high ticket item.
You'll find that the majority of people will never purchase a big ticket item (i.e., over $500) if they don't know, like, and/or trust you.
When you give them a lead magnet that is high valued, followed by a low ticket item that helps them get more results, they will continue to buy more from you and at a higher price.
This simple order also helps sort your prospects out so you're working with the people you want to work with.
Much less stressful than going out and prospecting your list of 100 right?
Final Thoughts
Was this helpful?
I suggest the first thing you start doing is learn direct response marketing.
The best place to learn direct response marketing is to pick up a copy of Russell Brunson's Dot Com Secrets book.
Russell was studying direct response advertising long before the internet came along.
In the book he will show you exactly the key principles of direct response marketing in a fun and easy to learn format.
While his book is available on Amazon, I highly suggest that you order his book directly from his website HERE.
Why?
First, it's free (all you need to do is pay a tiny shipping fee)
Second, you will see first hand what direct response marketing is about.
When you go through the funnel, screen shot each page, and when you go through the book, Russell will explain everything about how he structures this offer.
More Resources for You
Russell Brunson's Dot Com Secrets - Get Your Free Copy Here
One of my favorite marketing books and a must-have for your library.
Leads are the lifeblood to your business and if you're not generating leads daily you're leaving a lot of money on the table.
You turn leads into buyers through using a funnel.
This book breaks down the psychology of funnels and how they work to get you leads and sales like clockwork.
My Lead System Pro - Learn More Here
Leads are the lifeblood to your business. One skill set you need to master is the ability to market and get leads for your business on a daily basis.
My Lead System Pro (MLSP) gives you a tools suite to build your business - lead capture pages, Customer Relationship Manager (CRM), and custom made lead magnets to give away to build your list.
They also teach marketing specifically on lead generation strategies. Their community and support is top notch.
You can get a 30 day Test Drive of the community for $1.
Aweber - Learn More Here
One of the MUST HAVE tools every online marketer needs is an autoresponder. An autoresponder allows you to collect email addresses and to email them regularly. It is a huge time saver.
Aweber is the industry standard and integrates with most funnel software programs including My Lead System Pro (MLSP), ClickFunnels, and Lead Pages. I've used Aweber since 2010 because the software is easy to use and customer support is top notch, including 24 hour online chat.
Email: drlisa@drlisamthompson.com
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