Have you ever wondered what are the essential online business tools when you're first getting started?

Today I'll share with you 4 low cost tools you can invest in today for your home business without breaking the bank.

One of the biggest mistakes I made when i first got started with my business nearly a decade ago was purchasing every $50 tool out there to grow my business.

My business became a time and a money pit which never got off the ground!

There are so many tools out there - blogging, traffic, video creation software, app creation, image creation, content creation, etc.

Too many online business tools will keep you being "busy", but not on income-producing activities.

If I had to do it all over again, there are only 4 tools that are needed to build an online business with speed, pleasure, and ease.

Your smart phone is one of the most low cost online business tools.

The current versions of smart phones have amazing cameras, shoot videos, and a microphone.

There are also apps available that will help you design amazing images that can connect with your audience.

All social media networks have apps available where you can post and connect with your audience at any time.

One of the most important online business tools you need in your arsenal because it builds the number one asset in your business which is your email list.

An autoresponder is a service where you store your email contacts and you can send out emails to your list.

Here's how it works. 

You create emails and upload it to your autoresponder and you schedule the time when you want those emails to go out.

Those emails will then go out to everyone on your list.

There are three main autoresponder services out there: Aweber, Get Response, and MailChimp.

I personally use Aweber because it's the industry standard, has great customer service, and integrates with many lead capture page software.

Autoresponders are on a tiered subscription program. That means, the more subscribers you have on your list the more you pay.

Once you've chosen your autoresponder make sure they have an affiliate program.

When you sign up as an affiliate they will give you a custom link coded to you.

That means, when you bring in new team members and they need an autoresponder to build their list, you have them sign them up through your affiliate link.

Then you get paid a commission every month as long as they continue to subscribe to the service.

If you get enough people to sign up, you can literally have your autoresponder paid for by your affiliates!

Pretty sweet deal if you ask me.

The third online business tool you need to build your business is lead capture page software.

Lead capture page software is where you create simple pages where you will offer a lead magnet (i.e., video, audio, PDF, eBook, FB group) that's valuable to your audience in exchange for their contact information (their email address).

In the past you needed to be a computer geek to design your pages.

Today, most lead capture page have done all of the heavy lifting for you creating different template styles. 

All you need to do is link your autoresponder to your lead capture page software, enter in your information and you're good to go.

There are many types of lead capture page software out there. 

The big ones are ClickFunnels and LeadPages.

Prices vary with lead capture page software as well as a learning curve.

My favorite lead capture page software is Funnelizer by My Lead System Pro (MLSP).

When you become a member of My Lead System Pro (MLSP) you get access to use this software.

My Lead System Pro offers you a distinct advantage that the other lead capture page software programs don't have.

They give you professional, done for you lead magnets you can give away to build your email list.

In addition, they give you easy to follow tutorials to show you how to use Funnelizer to build your list.

You can take a 30 day test drive of the program by clicking HERE.

Canva is a cloud based image creator program where you can create stunning, beautiful images to build your audience on social media.

It's available on an app for both Andoid and Mac devices.

It also has a free and paid version.

The paid version costs $12.99/month which gives you royalty free images, and the ability to create short form videos.

Canva also came out with an affiliate program as well.

My Lead System Pro - Learn More Here
My Lead System Pro (MLSP) gives you a tools suite to build your business - lead capture pages, Customer Relationship Manager (CRM), and custom made lead magnets to give away to build your list.

They also teach marketing specifically on lead generation strategies. Their community and support is top notch. 

You can get a 30 day Test Drive of the community for $1.

Aweber - Learn More Here

One of the MUST HAVE tools every online marketer needs is an autoresponder. An autoresponder allows you to collect email addresses and to email them regularly. It is a huge time saver. 

Aweber is the industry standard and integrates with most funnel software programs including My Lead System Pro (MLSP), ClickFunnels, and Lead Pages. I've used Aweber since 2010 because the software is easy to use and customer support is top notch, including 24 hour online chat. 

Canva - Learn More Here

Email: drlisa@drlisamthompson.com

Follow Me on Facebook: facebook.com/DrLisaMThompson

Need extra help growing your business? Book your strategy session here where I help people every day.

P.S. Want to learn how to get free leads for life? I Recommend You Start by Clicking Here.